例えば、遅くまで呑んで終電がないという状況。
このとき、顧客が考える選択肢はカプセルホテルでの宿泊するか、タクシーで帰るなどの選択となる。カプセルホテルの競合は宿泊という観点ではビジネスホテル、ネットカフェは競合だが、タクシーも競合といえる。
”自分の競合は想像もしていないような分野に居る可能性がある。”
かつて、米航空業界は真の競合は電話会社と見ていた。
競合分析は、その機能の裏側に隠れている部分を見る。
-
z561109 reblogged this from otsune
-
thyristorstack reblogged this from minadzki
-
chano96 liked this
-
3210tas reblogged this from otsune
-
mokn-like reblogged this from yellowblog
-
yupp1e reblogged this from familydoc
-
rk-mmst reblogged this from motonezumi
-
marutomoi reblogged this from raitu
-
wackn reblogged this from tokunoriben
-
geo3445volpi reblogged this from hamayu319
-
naison44 liked this
-
hrowl reblogged this from manmo
-
motonezumi reblogged this from medtoolz
-
writingside reblogged this from korobix
-
urakuma-r18 reblogged this from otsune
-
poppoko liked this
-
poppoko reblogged this from clione
-
suberaki333 reblogged this from oyaki
-
jaguarmen99 reblogged this from oyaki
-
ndaibutsu reblogged this from poochin
-
oyaki reblogged this from poochin
-
poochin reblogged this from sierra7
-
yasaibomb liked this
-
sashatan reblogged this from yellowblog
-
yukemuriippai liked this
-
ktmpn-dw reblogged this from nobw2001
-
popuri reblogged this from senyoltw
-
kiyopichi reblogged this from fumi-tano
-
djryo1976 reblogged this from vesaliusfabrica
-
manmo reblogged this from korobix
-
nobuko012 reblogged this from atm09td
-
aftercider reblogged this from minadzki
-
beautifulphoto7 liked this
-
korobix reblogged this from takeshi
-
iwtbr reblogged this from minadzki
-
raikatata liked this
-
thyristorstack liked this
-
minadzki reblogged this from funa1g
-
siiimaaa reblogged this from clione
-
syatoru reblogged this from baikuken
-
funa1g reblogged this from sato2
-
ijsk liked this
-
katoki reblogged this from windsock
-
seapomeranian reblogged this from senyoltw
-
syanos liked this
-
sato2 reblogged this from senyoltw
-
ichimnb liked this
-
pm2bp reblogged this from clione
-
ma-sai reblogged this from senyoltw
-
soda00 reblogged this from webstocker
- Show more notes
